George Penston

UX / Product Design Leader

Pixar Projection

Pixar  / 2010 – present
design & development

Pixar provides a destination for technicians and projectionists to ensure Pixar’s films are presented with the best possible quality in mind.

I designed and developed the new site to be completely responsive on all devices. I used the opportunity of the redesign to put forward the feature film’s artwork. Large, full frame stills of the feature bring in a bit of Pixar’s undeniable creativity. Projectionists then can get excited about the new release as they review the technical details of setting up their projectors for the highest quality experience possible.

Since the responsive site design went live, Pixar has experienced a marked improvement in program participation and continue to make use of it for all new releases.

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